Three years ago, your first single, “Sweet but Psycho,” was an especially big hit in Europe. One of them was called “Treat Me Like a Lady.” What did I know at 13 about being treated like a lady?
It was all very random.ĭo you remember some of the earlier songs you wrote? and met my producer, Cirkut, at a birthday party. So I went back east and lived in South Carolina for a few years. Around 14, my whole family moved to California for a couple of years in hopes of me getting signed, but that didn’t happen. Then I started songwriting when I was around 13. I started doing singing competitions, and when I got onstage for the first time, I fell in love with performing. I would sing their songs in my basement nonstop. Growing up, I really loved big pop vocalists like Christina Aguilera and Britney Spears and Whitney Houston and Mariah Carey. What is it that attracted you to the genre? It seems like you emerged a few years ago as a fully formed pop star, with a distinctive look and a slate of songs you wrote yourself. For W’s annual Music Issue, Max opened up about her early songwriting attempts, finding sudden success after years of preparation, and connecting with her diehard fans. Genius.” While her 2020 singles “Kings & Queens” and “My Head and My Heart” continue to make waves on the radio, Max just released a new single, “EveryTime I Cry,” yesterday-although we’ll have to wait a while for a new album. “Like honestly every melody that came out I was like: woah sick. “A great pop writer,” the musical polymath Charli XCX wrote on Twitter earlier this year after spending time in the studio with Max. Since her debut single, “Sweet But Psycho,” was released in 2018 and promptly went number one in several European countries, the 27-year-old has demonstrated a knack for producing the kind of pop anthems that burrow their way into listeners’ ears. “It ignited my fire, and I just wanted to feel like that all the time.Ava Max’s Heaven & Hell was the most-streamed debut album by a female EDM artist in 2020, and it’s not hard to understand why. “When I was younger, I never really understood the lyrics it was more so the energy I felt, that I wanted to dance,” Max says. Max always knew she wanted to make pop music, ever since she fell in love with the sound of Mariah Carey’s voice and the way it made her feel. “But I think it just makes sense for the album, and the songs, and everything that I’ve been through.” “When I was writing the song, one says, ‘Torn in between heaven and hell’ and I was listening to it one day, and I was like ‘heaven and hell, wow, all the songs have dualities to them.’ It goes with the whole thematic imagery I see in my head, with this and that, like the angel, the devil, but not so literal - it’s more what we go through in everyday life, we kind of have this rollercoaster, literally called life, and how ironic it feels we’re literally in heaven and hell one day, these days,” she says.
The new album is a continuation of such - Max loves a duality. “It put a lot of pressure, obviously, on little eight-year-old and 14-year-old me, every time we moved,” Max says. Her singing dreams were the reason behind the family’s repeated moving throughout her childhood. And so, when I started singing, and I loved to sing, they were like, ‘Oh, she’s actually good. My mom sang opera, and my dad played the piano, my uncles are in music, my grandpa and grandma made music, so the entire family loved music. “My parents were very supportive from the beginning. Her mother had sung opera in Albania, going to an opera school in secret as it was forbidden, and would sing to Max constantly when she was a child, waking her up for school in the morning by song. “But then, my dad did not want to shovel snow all the time, so he was like, ‘Where’s four-season weather,’ and they went to Virginia.” “They didn’t have money, they didn’t know the language, they just lived in Wisconsin,” Max says of her parents. (Wisconsin was where the woman who helped them get passports was from, so it seemed as good a place as any to settle.) Max’s parents were refugees from Albania who initially landed in Wisconsin upon arrival to the U.S., after spending a year in Paris living in a church.
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